Marketing Essentials for Farmers Overview

Tuesdays, May 6-27, 2025
5:30 - 8:30PM

This 4-week course is designed to equip farmers and agricultural entrepreneurs with essential marketing skills to grow their businesses and reach new customers. Participants will explore the fundamentals of marketing with a focus on practical strategies tailored to the agricultural industry.

Topics include branding, customer recognition, digital marketing, and product display, with an emphasis on modern marketing techniques such as social media outreach. Additionally, the course will cover the importance of product labels, farm-to-table storytelling, and how to position products to stand out in competitive markets.

By the end of the course, participants will have actionable tools and knowledge to effectively promote their farm products, enhance customer loyalty, and drive sales. This course is ideal for farmers, market vendors, and small-scale producers looking to enhance their marketing skills and grow their customer base.

Location: Hybrid, Online & In-person in Woodland, CA
Price: $535
*Enroll in three or more courses and receive a 5% discount using code CFA3

If you are a military veteran, please email [email protected] to receive your discount code prior to enrolling.

Want More Information?

Contact Us!

Beginning Farmer Training Program Manager, Jon Kupkowski
(530) 795-1520
[email protected]